You Matter Mondays! Our founder and director Chrissy Conyngham sat down with the team at Tearfund to chat about the ongoing work we do with Share & Care Nepal via our partnership with Tearfund NZ! Have a watch below to hear why we started our Flo Gives Back Initiative and learn a bit more about our intention to do good in this world!
"The Whole Purpose of starting the store is so we could create something that could give back and make a difference"
But what is Flo Gives Back...
Flo Gives Back is an initiative that was founded in 2017, to empower and support vulnerable women and children. With a desire to build a business that gives back, where generosity is an intrinsic part of the business, Flo & Frankie are conscious that not all women have equal opportunities. Partnering with Share and Care Nepal, through Tearfund, an amazing project in Makwanpur began. Located in rural Nepal, Flo Gives Back assisted in creating an empowered community of women who were able to protect themselves from exploitation, and slavery, and drive their own social and economic development.
Flo Gives Back has also donated to a variety of other organisations, including Tearfund's Tonga Earthquake Appeal and Ukraine Emergency Appeal, as well as Upside Youth Mentoring here in New Zealand.
In order to help these organisations, funding is essential. Therefore, a curated line of tops was designed by our in-house brand, Humble + Heart, as well as a jewellery line under the brand Flo Gives Back, where 15% of each sale from these products goes towards a donation fund. The kindness that customers show every time they purchase one of these products is extremely valuable in continuing support for these communities and organisations.
To discover more about Flo Gives Back and our Community Kindness pillar see here.
